WILD’n
For this e-commerce photography project, our goal was to highlight the deeply personalized experience that comes with using and investing in WILD deodorant. The imagery also emphasizes the brand's versatility, showcasing its appeal to individuals from all walks of life.
Fierce&Sus
For this UGC project, our goal was to focus on the users experience compared to competitive brands. Highlighting a chic and charismatic persona, this UGC pinpoints the correlation between the brand, product, and someone’s lifestyle.